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Beyond The Fabric

Our Commitment!

Personalized Decorative Pillows: Comfort with a Purpose

At Avenue Stitch, we specialize in personalized decorative pillows designed to transform your living space into a haven of comfort and style. Our custom luxury decorative pillows are crafted with meticulous attention to detail, ensuring both elegance and durability. Each piece is customizable, allowing you to express your unique style through custom embroidered pillows that also serve a greater purpose.

Stitching Purpose into Every Purchase

Our commitment to craftsmanship extends beyond the seams of luxury home accents. Through our initiative, Beyond the Fabric, we embrace a mission driven by love, remembrance, and purposeful giving.

Both of our founders have experienced firsthand the impact of Alzheimer’s disease and cancer, inspiring us to take action. We believe that every purchase you make contributes to a meaningful cause, as a portion of proceeds from every Avenue Stitch sale is donated to the Alzheimer’s Association and Stand Up to Cancer. These partnerships are personal and serve as a foundation for our mission.

Supporting Research and Care

Every purchase of our premium decorative pillow covers, along with our personalized decorative pillows, supports critical research and care initiatives for those affected by these illnesses. By choosing Avenue Stitch, you are not just enhancing your home; you are making a positive impact in the lives of many.

 

Together, We Make a Difference

With every pillow, every stitch, and every sale, we aim to comfort more than just homes. We strive to comfort lives and support vital research. Thank you for joining us in this mission, one thread at a time.

Our Partners

Alzheimer's Association Logo

Alzheimer's Association

Learn More at https://www.alz.org/

Standup to cancer logo

Stand Up To Cancer

Stories That Inspire

To read about some personal success stories that inspire us every day to make more than a difference for other people, to redefine difference, which we do, CLICK HERE!

Red and black checkered pillow with a furry texture

FAQs

Why These Causes?

Our philanthropic focus is intentional and deeply human. We support organizations dedicated to Alzheimer’s care, cancer research, HIV treatment, and local homeless support—causes that impact individuals, families, and communities every day and that have affected us personally.

From advancing medical breakthroughs to providing direct care and essential resources, these efforts span both long-term progress and immediate need. By supporting a diverse range of initiatives, we aim to contribute not only to future solutions, but to meaningful support in the present.

 

How Much Does Avenue Stitch Donate?

In addition to our personal contributions to causes we care very much about, we contribute a percentage of every purchase to our philanthropic partners across these causes.

Our giving model is designed to grow with us—meaning as Avenue Stitch expands, so does our impact. In addition to ongoing contributions, we make supplemental donations throughout the year aligned with specific initiatives, seasonal needs, and community support efforts.

We are committed to transparency and provide annual giving statements outlining total contributions and the organizations supported.

Is Your Purchase Tax Deductible?

Purchases made through Avenue Stitch are not tax-deductible, as they are retail transactions.

However, a portion of proceeds from each purchase is donated to qualified nonprofit organizations supporting Alzheimer’s, cancer, HIV, and local homelessness initiatives. If you’re interested in making a tax-deductible contribution, we encourage donating directly to these organizations which can be done by visiting their websites which are detailed on this page.

Where Do the Donations Go?

Our contributions are directed toward a carefully selected group of nonprofit organizations focused on:
Alzheimer’s research and patient support
Cancer research and treatment programs
HIV prevention, treatment, and care
Local homeless shelters providing housing, resources, and essential services
We prioritize organizations with proven impact, strong financial accountability, and meaningful community reach—both nationally and within our local communities.

How Do You Ensure Transparency?

We believe giving should be as intentional as our craftsmanship. That means:
Clearly communicating our giving model
Providing annual reports on total contributions
Partnering with organizations that meet high standards of accountability
Continuously evaluating where our contributions can make the greatest impact
This is not a one-time campaign—it’s a long-term commitment built into our business and it allows everyone who purchases one of our products to know that they are part of doing something special for people in need. Every little bit helps and we want to be an active part in that effort.

What we create at Avenue Stitch is rooted in craftsmanship, but our purpose extends beyond fabric. We believe businesses have a responsibility to contribute to the communities and causes that shape the world around us.

Michael & Chad, Managing Partners

Avenue Stitch

SWATCH KIT REQUEST FORM

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Please allow one week to process your request and we will get your sample kit out within the next 48 hours. Please allow 1-2 weeks for the kit to arrive. If you have any questions and/or concerns please don’t hesitate to contact us at 1.800.372.6101.

Avenue Stitch

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By submitting this application, I certify that all information provided is accurate. Approval of a trade account is at the sole discretion of the company. Trade pricing, minimum order requirements, and resale policies are subject to change without notice. Products may not be resold through third-party marketplaces without written authorization.
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